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Invisible to Influential: LinkedIn for Leaders
Module 1: Creating a Powerful LinkedIn Profile
Welcome! What to Expect in this Course (0:43)
Crafting Your Personal Brand (2:45)
Blueprint to Crafting Your Personal Brand
Creating a Compelling & Compelling Profile (Checklist) (1:36)
LinkedIn Profile Checklist
Creating a Powerful LinkedIn Headline (3:47)
Optimizing Your LinkedIn Profile and Header Pics (2:05)
Creating Your LinkedIn Header in under 2 Minutes Using Canva (1:29)
Great Example of Profile Pic, Header Pic & Headline (1:38)
Writing a Compelling About Section (5:16)
Completing Your Experience & Other Sections (2:55)
How to Ask for LinkedIn Recommendations (1:40)
Completing the Rest of Your Profile (1:50)
Real-Life Example: A Great Profile to Emulate (5:33)
Step-by-Step Guide to Creating an Outstanding Profile that Maximizes Your Impact
Week 1 Assignment
Module 2: Optimizing Your LinkedIn Profile
5 Ways to Optimize Your LinkedIn Profile (5:11)
LinkedIn Profile Video Sample (0:23)
LinkedIn Invitations (0:38)
Writing LinkedIn Invitations that Get Accepted (3:43)
How to Make the LinkedIn Algorithm Work for You (2:50)
Best & Worst Times to Post Content on LinkedIn (2:41)
Week 2 Assignment
Module 3: Establishing Your Thought Leadership on LinkedIn
How to Generate Content for LinkedIn (2:25)
Creating 'Epic Posts' for LinkedIn (1:48)
Real-Life Examples of Epic Posts (5:23)
Epic Post Generator
Real-Life Example of an Epic Post Utilizing Video (2:38)
Another Real-Life Example of an Epic Post (4:01)
Content Planning Tool
How to Create a LinkedIn Newsletter to Share Your Thought Leadership (3:50)
LinkedIn Newsletter Sample to Help You Build Your Own (2:20)
Step-by-Step Guide to Creating a LinkedIn Newsletter for Enhanced Credibility
Real-Life Example: Using the LinkedIn Article to Share Thought Leadership (1:59)
Week 3 Assignment
Module 4: Tips & Tricks to Elevate Your Online Brand
How to Earn Your LinkedIn Top Voice Badge (1:44)
Guide to Becoming a LinkedIn Top Voice
My #1 Secret to Generating Content (1:55)
How to Share Your Accomplishments Without Looking Like a Shameless Self-Promoter (1:58)
How to Brand Yourself Online (1:09)
Don't Make This Social Media Mistake (2:47)
Should You Merge Your Day Job and Side Hustle into One Brand? (1:55)
4 Tips to Raise Your Visibility (1:59)
Week 4 Assignment
Module 5: Harnessing ChatGPT to Amplify Your Influence
Leveraging ChatGPT to Boost Your Brand (2:22)
Top Tip: Using ChatGPT To Create Your LinkedIn About Section (0:50)
How to Train ChatGPT to Mimic Your Writing Style (1:23)
An Executive's Guide to Using ChatGPT
ChatGPT Prompts to Amplify Your Influence
ChatGPT Assignment
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Another Real-Life Example of an Epic Post
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